Subscription video on demand (SVOD) dashboard
The ongoing rise of Subscription Video on Demand (SVOD) services is transforming Australia's video content landscape. The widespread and rapid growth of SVOD services has created competition for existing producers and distributors of video content, including traditional broadcasters (including free-to-air and pay television broadcasters) and production studios.
SVOD services emerged in Australia with the arrival of Netflix in 2015. Since that time, household take up of services has grown and new streaming players have continued to enter the market.